Meet Vestie: Your Financial BFF for Business + $100K Beauty Grants, Deductions & More

💄 $100k Grant Opportunity for Beauty Entrepreneurs

If you're a beauty business owner, this one’s for you! The Sephora Beauty Grant is offering up to $100,000 to support businesses in beauty, skincare, haircare, and more. Apply here by November 15th.

💡 Looking for grant opportunities specific to your business?

Ask Vestie! 

🏦 Finance Fix

Can You Deduct Your Home Office?

If you're running your business from home, you might qualify for a home office deduction:

• Claim Your Space: Set aside a dedicated area that’s only for business. Sorry, the couch doesn't count!

• Make It Official: It needs to be either your main workspace or where you handle all that admin magic.

• Keep it Simple: Get $5 per square foot, up to 300 sq. ft. (hello, $1,500 deduction!)

• Go Detailed: Deduct a portion of your actual home expenses, based on how much of your home is used for business.

  Get that home office working for you, tax season style! 📈

🏦 Women Investing

We're super excited for this! More women are investing in the stock market than ever before! According to Fidelity, over 71% of women now own investments in the stock market, a huge step toward financial independence. This growth reflects a rising confidence among women to take control of their financial futures. 🌟

Since we are invested in your success, just know that we are on a mission to empower more women through technology. We’re building tools, like Vestie, designed to make financial management simpler and more accessible, so women can make informed, strategic decisions with confidence.

We believe that empowering women financially can create ripple effects for generations to come. Cheers to building wealth for years to come! 💜

🎄 How to Make Seasonal Hype Work for Your Biz

Holidays, they’re not just calendar dates. They’re big, shiny chances to turn up the magic for your business. Take Halloween - it’s an $11.6 billion dollar beast!

Here’s how to make holidays lift your business:

• Get in Early: Why not tease your holiday specials a few weeks out? Drop hints, build intrigue, and get people counting down to your holiday deals. It’s all about creating anticipation

• Join the Conversation: When people are buzzing about the holidays, be there, front and center. Talk “spooky sales” or share a “festive gift guide.” When you join in on the excitement, you’re not just visible; you’re relevant and, most importantly, clickable.

• Limited Editions or Bundles: Holidays give you the perfect excuse for a little exclusivity. Think limited-edition products, holiday-themed bundles, or special packaging. Give people a reason to shop with you before it’s gone. it’s the season for FOMO!

  Holidays aren’t just for selling; share a little joy, and leave a sprinkle of magic with your brand that keeps them coming back.✨